After work on Friday, a small group of us crossed the street to take in the Winnipeg Goldeyes baseball game at Shaw Park.
What did we see? Sponsorship activations galore!
On the concourse, Rogers had a tent where you can play with the new HTC smartphone and enter to win various prizes. Each of us walked away with a pair of branded “Wayfarers” and a pack of gum.
It was hard to ignore the backlit concourse sign hanging above our seats promoting a local company. It was also hard to ignore the low-res imagery that was used for the sign.
Orville and Bryan were approached to participate in the Sumo Race, sponsored by Serta Mattress Company. In-between the 3rd and 4th inning, they were dressed up in sumo suits and raced down an on-field obstacle course to win prizes. Bryan and Orv each won a mini Serta sheep that they gave away to some kids who were getting their faces painted.
On your mark… get set… SUMO!
Even after the game, fan services reps were at the exits handing out vouchers for free Subway sandwiches.
After all these years, the Goldeyes are still providing a sponsorship activation option that many local businesses (including some of our clients) take advantage of. Many Winnipeggers–whether they are avid baseball fans, or attending their first game–take notice.
(Oh yeah, the Goldeyes lost 4-3. But that detail probably won’t be included in the stories we tell about that evening.)
Special thanks to the Goldeyes production staff
Last week, Bergmann’s on Lombard offered a special Easter all-you-can-eat lunch buffet for $22 per guest. The PDF promoting the buffet enticed us with promises of chef-carved slow-roasted maple-mustard glazed pork-loin, Atlantic salmon crowned with red onion and gold pineapple salsa, and truffle-herb roasted gourmet mini-potatoes. Mmm… The dessert table included schmoo torte trifle and dried-cherry bread pudding. And as we all know, the more hyphens in a dish, the better it tastes.
A surprisingly large group of us took the elevator down to the sixth floor to check it out. We even got one of our office vegetarians to join us – her plan was to eat $22 worth of potatoes, salad and dessert. And it all worked out.
Needless to say, a few of us tried to overcome a food coma later that afternoon.
Here are some GIF’s and photos from our lunch…