Grain Insurance & Guarantee Relaunch

posted by on 2011.05.05, under Website Launch
05:

Velocity was recently contracted by longtime client Grain Insurance & Guarantee to redesign their website to coincide with the arrival of their new President and CEO. Velocity designed the original site Grain Insurance site, and after a number of years, they felt it was time for a much needed overhaul.

Designed by Creative Director Karla Burr, and programmed and executed by Interactive Designer Lee Froese (with contributions by the entire Velocity team), the new site helps to better position Grain Insurance as a nationwide corporation. Known for their variety of insurance products, the new site does a better job of showcasing the excellent selection of insurance packages they offer, in particular the speciality / niche products they’re well known for.

Site Features

  • Design was updated, with cleaner typography, larger text, and easier to navigate pages. Copy was streamlined for readability. Overall, a much more user-friendly site.
  • Built on WordPress and features HTML5.
  • Flash on the old site was scrapped in favour of the mobile-friendly jQuery library, for simple animations.
  • The News section is geospecific to whichever region of Canada you are in; a user in Toronto or London will automatically see the Grain Insurance Ontario-regional news as the primary option.

Check out our work, and read more about the policies and packages that Grain Insurance has to offer, at graininsurance.com

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Website Launch: Welcome to the New Richert Racing

posted by on 2011.02.03, under Website Launch
03:

Notice anything different?

Richert Racing is proud to show off an all-new website design for the 2011 race season. The newly-designed richertracing.com has been a collaboration between Velocity Branding, Sunrize Group, and Richert Racing.

Velocity Branding has joined Richert Racing for 2011 and brings over a decade brand design expertise with them. Velocity’s also worked closely with David Richert in developing the new Richert Racing logo, as well as the entire look and feel for the new Richert Racing “brand.”

Sunrize Group will continue a partnership with Richert Racing after several previous years of working with David Richert on his web design needs

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